Get ready to step out in Privé Alliance’s Fall/Winter 2021 Momentum Collection.
In pursuit of a new move, this latest collection experiments with new structured fabrics, rubber patch details, metallic hardware, and a bold statement pattern to create a relaxed streetwear look with utilitarian touches. Inspired by the urge to explore, the collection represents the brand’s shift into a new season as the world slowly resets.

Baekhyun’s relaxed style influences comes through in a range of comfortable yet practical pieces including oversized long sleeve t-shirts, cargo outerwear and pants, quarter zip raincoats, bandana, and a tote bag. The brand adds a new silhouette through the “Field” cargo outerwear and pants set that features a structured fabric with utilitarian patch pockets and a branded bandana graphic patch on the back. The “Step Out” raincoat is another outerwear piece with a relaxed fit, breathable mesh lining at the back, with rubber patch logos. To round out the entire collection, there are two new titanium jewelry pieces made to provide a subtle charm to any ensemble.

Neutral color combinations of blue and beige are used across the collection and despite the experimentation, all the pieces stay true to the brand’s casual ethos. Naming the collection “MOMENTUM”, Baekhyun sought to inspire the gaining of momentum into exploring once again. This collection embodies streetwear classics in a new form, with careful construction and attention to details, to showcase Baekhyun’s developing personal and comfortable style.

The Momentum Collection was released in five part instalments over the course of five weeks, from October 23, 2021 to November 17, 2021.
Explore the entire MOMENTUM Collection here.

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Inspired by casual streetwear and military fashion, this collection keeps it light and fresh for the season while experimenting with textured button ups, nylon shorts, and twill pants featuring a camo pattern pocket accent and a logo printed in leather detail.


Privé Alliance continues to release pieces that were carefully designed in tandem with Baekhyun before the co-creative director left for his military enlistment. Privé Alliance presents a capsule collection for Spring/Summer 2022